Campaigns





WorldWide Day of Service 10th Anniversary
Designed in celebration of the 10th anniversary of our company's Day of Service, this campaign encouraged employees to volunteer, participate in team service projects, and share their experiences across the organization. The visual identity balanced celebratory branding with community-focused messaging to inspire engagement and highlight the impact of giving back.














Main Logo
Internal Hero Images
Team GP Background / Conference Room Digital Screens
Thank you Email Attachments
T-Shirt




Gmail Banner
Award


Team Appreciation Day 2025 - Q1 and Q4
This internal marketing campaign celebrated our bi-quarterly Team Appreciation Day through a suite of branded digital assets designed to engage employees company-wide. By collaborating on each event theme with the Employee Engagement Committee, I helped create memorable experiences that strengthened company culture and encouraged participation among both remote and in-office teams.
Q1 Theme - "Around the World"


Internal Hero Images








Main Logo




Team GP Background / Conference Room Digital Screens
Gmail Banner
Q4 Theme - "Day of Play"
Main Logo


Internal Hero Images








Team GP Background / Conference Room Digital Screens










Poppulo - Internal Comms




Employer Brand Social Template Campaign 2026
As part of a brand refresh initiative, I explored ways to shift our visual identity from a traditional corporate look to a more authentic, employee-centered brand. The project included social media templates and LinkedIn assets designed to showcase company culture while maintaining a cohesive and recognizable brand system.
























Role Spotlight 2-3 Frame Options
Role Spotlight






LinkedIn Profile Banners
Event Spotlight Posts






Recruiting + Hiring Posts













"The Entrepreneur's Studio" Merch Shop
This apparel collection was created for Heartland's employee store to expand its selection of empowering, business-focused designs. The campaign introduced fresh, trend-conscious concepts—including feminine, "girl boss" inspired options—to better reflect the diverse personalities and styles of the company's workforce while staying true to the brand's professional identity.
CONTACT AND AVAILABILITY
ariellezimme@gmail.com | 727.286.0118
Availability: Full-time (Monday–Friday, 9:00 AM – 5:00 PM) EST / Time zone availability negotiable
© 2026 AtoZDesigns_Arielle Zimmerman


Portfolio Disclaimer
All work featured in this portfolio was created by me and is shared only after the expiration of any applicable non-disclosure agreements or with appropriate permission. Client-sensitive or confidential information has been omitted where necessary.
The creative work presented here represents my own design process, research, and execution. While I recognize AI as a valuable tool for ideation, efficiency, and modern creative workflows, the projects in this portfolio were not generated using AI. I believe AI is most effective as a collaborative tool—not a replacement for thoughtful design, strategic thinking, or human creativity.